When applying simulation to improve a roll-to-roll (R2R) process, the specific steps and goals vary by company. Even so, there are common first steps and proven principles for success that apply across converting processes and web handling machinery.

In this session, you will learn what it takes to build and validate a practical simulation model - including the information needed, the skillsets involved, and the insights that can be gained. Drawing on examples from the MapleSim web handling simulation tool, the talk will demonstrate how simulation supports tension management and control strategies, enabling teams to test and refine system responses safely, efficiently, and without production risk.

Attendees will gain a clear, grounded view of how simulation can be adopted effectively: where it delivers immediate value, where additional investment may be required, and how to move forward with confidence.